The opportunity I have chosen is the transportation of college students. There is a very big need for transportation for college students. This need increases when it is time for them to go home for the holidays. They are my potential customers. The reason that this opportunity exists is because many students do not bring their car up to college. As of now, college students are satisfying their need of transportation by taking buses. However, they are not that loyal to that system. This is a big opportunity, and I believe that the window of opportunity will be open for quite a long time.
My idea is a phone application called Ride. This app would be somewhat similar to Uber. When college students need to go home for the holidays, they would be able to request a ride from another student that is also going to the same city. This app can also be used for away games. The students that are willing to offer the rides will be compensated. It is different than Uber because Uber is only used for short trips. My app would be used for trips that are at least an hour long. Some trips could even be 10 hours long. The payment will be through the app. The drivers will receive compensation for gas plus a fixed fee.
Customers will switch to this new product because it will be easier and cheaper than other options. My competitors would be the buses. However, their weakness is that bus trips can take a long time. This app would also take you closer to your destination. Buses usually take you to an airport or a downtown station. The only employees my venture would consist of are the people giving rides.
My most important resource would be the number of college students that want to make money by giving rides. The thing that is next for my venture would be providing more and more rides for people around the country. In the next decade, I want to be a successful entrepreneur that has created all kinds of innovations that can help people.
I received a lot of helpful feedback on my last post. Many people thought my venture concept was a great idea. They said that many people without cars would appreciate this app. They also gave me some constructive criticism. They told me to explain the pricing and how the drivers will be compensated. I tried to be more specific about that in this post.